BKV Corporation
Natural gas meets sustainability
As part of an industry that plays a significant role in transitioning to a sustainable future, BKV is passionately dedicated to making advancements in the production of energy and being a force for good in society. Their mission is to lead the energy sector toward the safe and profitable production of net-zero natural gas.
CATEGORY: Brand Identity
CLIENT: BKV Corporation
AGENCY: Pennebaker
ROLE: Creative Director, Designer
CREDITS: Shelby Burns, Robert Campbell, Becky Escott, Wolf German, Sophia Lerch, Jeffrey McKay, Alyssa Oliver, Amol Sardesai, Nate Weston
To achieve this, we bucked the conventional oil and gas imagery and messaging and focused the brand personality on the space they were carving out in the industry as a “new kind of energy company”.
IconographySimple and distinct.
The BKV icons have been simplified to a series of dots. The goal is to conceptually boil an idea to its simplest form, reinforcing the BKV tone and brand attributes.
Logo design
Website design
The website incorporated large aerial photography of their locations in the Barnett and NEPA Shale areas as well as key technology development in Denver.
BKV CAPABILITES VIDEO
To represent the company’s focus on CCS (Carbon Capture and Sequestration) 3D illustrations representing the different molecules were developed.
Internal Values campaignBKV Bravos
As an extension of the BKV brand, we were asked to develop an internal initiative that celebrated BKV culture and their investment in their core values. BKV Bravos came to life with character animations, swag and stories of those doing things the “BKV Way”.
Animated logoAnimated charactersJournal
Challenge Coins