FIFA WORLD CUP 2026™ HOUSTON
Designing the experience
of a global event
Working within FIFA's established global brand, I partnered with the Houston Host Committee over an 18-month engagement to translate the tournament identity into meaningful host city experiences. From sustainability initiatives and environmental graphics to VIP hospitality, visitor guides, commemorative pieces, and stakeholder communications, each project helped create a cohesive and memorable experience unique to Houston.
CATEGORY: Brand Implementation • Environmental Graphics • Experiential Design
CLIENT: FIFA World Cup 26™ Houston Host Committee
ROLE: Brand Consultant, Creative Director & Designer
One Brand.
Countless Experiences.
With the FIFA World Cup 26™ brand already established, my role was to extend that identity across Houston's host city initiatives, creating cohesive experiences that welcomed visitors, engaged fans, supported stakeholders, and celebrated the city on a global stage.
Brand Stewardship
One global identity.
Many expressions.
Talk about working within FIFA's guidelines while finding opportunities to celebrate Houston.
Logo design
Website design
The website incorporated large aerial photography of their locations in the Barnett and NEPA Shale areas as well as key technology development in Denver.
BKV CAPABILITES VIDEO
To represent the company’s focus on CCS (Carbon Capture and Sequestration) 3D illustrations representing the different molecules were developed.
Internal Values campaignBKV Bravos
As an extension of the BKV brand, we were asked to develop an internal initiative that celebrated BKV culture and their investment in their core values. BKV Bravos came to life with character animations, swag and stories of those doing things the “BKV Way”.
Animated logoAnimated charactersJournal
Challenge Coins